What the outlet published · Sentence 7
“La promoción llegó a publicitar rentabilidades de hasta el 25% anual.”
Translation · ES
The marketing went as far as advertising returns of up to 25% a year.
What this claims, in our words
MISLEADING ADVERTISING, the concrete fact behind it: returns advertised of up to 25% a year. It is the outlet's own, and it is checkable against the marketing material.
What the other side says
The project has always made clear that any potential return was an estimate and could be higher or lower depending on the property, its location, occupancy, operating performance and market conditions. It was never presented as a guaranteed return. Sumba has a strong tourism market, and beachfront accommodation with appropriate facilities can achieve significant returns. Based on comparable accommodation in the area, an approximate return of around 20% has been used as an indicative estimate in some cases. This is a projection based on assumptions and comparable market performance, not a promise or guarantee. The publication should therefore distinguish between an estimated or potential return and a guaranteed financial return. If it refers to a particular marketing projection, it should publish the exact material, date, assumptions, conditions and context in which the figure appeared. Furthermore, investors have consistently been advised to seek independent legal advice before entering into any agreement. The project has also recommended that contracts be reviewed by lawyers and, where appropriate, signed before a notary in Sumba. These recommendations were intended to ensure that investors understood the legal terms, risks and obligations before proceeding.
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